The Business Brickyard

The personal Blog of Howard Mann. Author, Speaker & Entrepreneur. - March 11th, 2010

Every organization is optimized to achieve the results it currently gets.

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25
Jan
10

What Is The Personality Of Your Business?

Great businesses should posses the qualities/attributes of a great person. The kind of person that you want to be around. Everyone knows a person like that (I hope) but do you know a Company like that? Is it your own? People are intrigued and attracted to great personality. Great personality keeps them engaged. You are selling to people...Aren't you?

Love, passion, energy, curiosity, compassion, guts, big ideas, creativity, humor, honesty, fun, exploration, resilience, persistence....

How many of these feel like YOUR business? Did they at one time but now... Not so much?

What are the ways you let people see the personality of your business? What new things could you put out there that would allow them to experience it?

Just a few thoughts to chew on this Monday morning.

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